As the demographic landscape of donors changes, nonprofit organizations are facing the challenge of attracting younger donors and retaining their support. With their growing influence and potential for long-term support, younger donors represent a critical segment for the sustainability of nonprofit organizations.
To appeal to this demographic, organizations need to adapt their fundraising strategies and engage younger generations in a way that resonates with their values and interests. Below, 15 Forbes Nonprofit Council members recommend their most effective strategies for increasing donations from younger generations and ensuring their long-term support.